Following a global economic meltdown, hostilities mounted between the East and the West culminating in a Second Cold War. The Asian superpowers eventually severed most trade links with the UN, broadening the East's monopoly on world manufacture and trade and resulting in frozen foreign assets, heated dispute over goods and oil shortages. In the global turmoil, sporadic cases of societal breakdown cropped up worldwide, even to the extent of pockets of civilisation secluding themselves from others. With rule of law having been stripped of all credibility and the old times becoming more ethereal each passing second, people fight over diminishing resources as society and nature crumble to dust.
With the world already on the brink, a localised explosion occurs in Manchester, causing a calamitous uproar in the world stage. Then it happened. Noone, save a few, know exactly who started it, but all we do know is that the world has changed. Ravaged and war torn by weapons of untold annihilation, the remnants of humanity try to rebuild the broken world or, naturally, fight for what little remains. War never changes. A journalist bereft of his family, searches helplessly for reclamation when he finds a wandering soul who takes him under his wing upon recognising the journalist’s tenuous mental state. He too is emotionally damaged but, somehow, they make a perfect unity. The two plan to escape the quarantine but what they soon unravel is a myriad of lies, corruption and insanity.
The nature of the shots and content will be similar to Mad Max, The Road or the Fallout game series. The audience will be targeted at be mainly males, due to the more violent, desolate and dangerous nature of the film’s world, of around late teenager to middle age, due to that being a large and lucrative demographic to aim at AND it will appeal more to those ages - on the inkling that older generations will not enjoy bleak environments and action. To widen audience appeal, we will possibly show action and more light hearted, comedic elements (this is common in almost all film trailers), although not always necessary. We have also considered employing some areas of Drama to appeal to female audiences as well; there are instances of this in most Post Apocalyptic films, especially The Road which, lacking action, focuses on relationships and exposition of emotions. We can implement similar styles when developing the relations between our 'Hero' characters. We will also create a grim looking world by using grey scale filters, chroma key on Pinnacle and using locations that are abandoned with no cars, people or any sign of life. This is common across the post-apocalyptic genre, but obviously we will be limited by the fact we cannot create settings like movie productions can, and so must be resourceful and find some in our area.
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